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← All tenders
Destination Canada

Attachement à la marque recherche et mesure

Request for Information (RFI)
Estimated value
Not disclosed
Deadline
July 4, 2023
Published
June 1, 2023
Type
Services
Explore similarManagement and Business Professionals and Administrative ServicesBritish Columbia

Full description

Destination Canada and Team Canada Destination Marketing Organization (DMO) partners have a knowledge gap when it comes to understanding the power of brand love on travel to and within Canada. In an effort to know our audience better, build a cohesive Canadian story and differentiate our country in the hearts and minds of travellers, we want to know how to measure brand love in a way that currently does not exist. We currently have traditional brand equity measurement processes in place; what we are seeking is to fully understand the causal impact of brand love on travel and wish to know the degree of brand love for Canada.

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Basic information

Reference
cb-6061-88304553
Solicitation no.
DC-2023-CD-06
Buyer
Destination Canada
Notice type
Request for Information
Method
Non-competitive
Procurement category
*SRV
Trade agreements
*None
Estimated value
Not disclosed
Source
canadabuys

Classification & terms

UNSPSC
UNSPSC 80000000 — Management and Business Professionals and Administrative Services

Delivery & regions

Province
British Columbia
Regions of delivery
*Canada

Key dates

Published
June 1, 2023
Closes
July 4, 2023
Amendment no.
005

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