Agriculture & Agri-Food Canada (AAFC) is seeking proposals for Pavilion Design and Fabrication.
AAFC is organizing the Canada Pavilion at Seafood Expo Global (SEG) 2016, which will be held at Brussels Expo Centre, Brussels, Belgium April 26-28, 2016. The Canada Pavilion will incorporate displays from a number of Canadian agri-food companies, associations, and federal/provincial departments.
SEG is the largest annual fish and seafood trade event in the world. The event provides industry with the unparalleled opportunity to showcase their products to 25,800 buyers from more than 150 countries.
In order to ensure the prosperity of the sector, the Canadian agri-business community needs to successfully compete and adapt to the changing needs of domestic and international markets. AAFC’s Canada Pavilion program provides Canadian food exporters with the opportunity to enhance the exposure of their products against international competition by differentiating their products through the use of branding tools and attributes. The Canadian presence at international trade shows, through the Canada Pavilion program, should highlight the following key Canada Brand attributes: innovation, quality, nature and environment.