The overall objective of the contracted services being sought is to provide the NEB communications team with a tool to monitor, aggregate, disseminate, and analyze media content and conversations in social media (social listening). These services provide an important tool for staff to summarize data, identify issues and track the performance of NEB activities under its communications program.
To this end, the NEB is looking for a service provider that offers an integrated and streamlined solution to media and social media monitoring and analysis.
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