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The campaign goal is to reduce the rate of smoking among young adults by encouraging them to quit smoking and stay smoke-free using innovative and relevant social media and digital engagement strategies. The campaign will also develop and foster a community of support within the social networking environment to engage young adult smokers in dialogue as they make choices critical to their health.
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Other federal contracts in the same classification, and who won them.
| Tender | Awarded to | Buyer | Value | Date |
|---|---|---|---|---|
| Marketing, Social Media Management and Promotion Services for the Taste of Canada Campaign | FoodEmbassy e.K. | Foreign Affairs, Trade And Development (Department Of) | Not disclosed | 2022-10-25 |